James Vanderbilt Discusses The Shining Prequel ‘Overlook Hotel’

Sadly there are precious few successful Hollywood movies that come out each year that are not a sequel/prequel/remake/spinoff/adaptation/etc.  It’s the brand recognition that gets butts in seats, but also what saps the creativity from the big screen.  Another film set to join the ranks is a prequel to the Stanley Kubrick classic The Shining called Overlook Hotel.  I don’t believe anyone was clamoring for this film to be made and the announcement was met with a sigh from critics and fans alike online.  To attempt to bring around the skeptics, producer James Vanderbilt spoke with Collider about what we can expect from the prequel. Continue reading James Vanderbilt Discusses The Shining Prequel ‘Overlook Hotel’

Lex Luthor Viral Marketing for Batman v Superman

Batman v Superman: Dawn of Justice is still five months away, but it’s marketing has been in full gear for months already.  It feels like every week we’re getting new interviews, photos, footage, etc.  Yesterday the marketing was taken to the next level with online viral marketing in the guise of a Fortune news article about Lex Luthor.  You can check out the full article at the link here. Continue reading Lex Luthor Viral Marketing for Batman v Superman